NORA's public relations program has a two-pronged strategy. First, NORA works to make sure the industry is seen in a positive light. Secondly, NORA works to make sure its members are able to leverage their investment in NORA.NORA Truck Decals
As a NORA member, a company has confirmed that it is committed to
following the association’s Guiding Principles, which include making
health, safety, and environmental considerations a top priority. There
is no better way to show customers and others in your community that you
are committed to responsibly recycling than with a NORA truck decal.
12-inch, color decals display the NORA logo and are only available to
NORA members. Click here
to purchase these affordable decals for each one of your
trucks today.NORA Membership Plaque
NORA provides member companies the opportunity to purchase an affordable membership plaque. This
plaque is a great way to display your company’s membership in your
national trade association along with your commitment to responsible
recycling of used oil and related materials.
The plaque features magnetic plates that can be easily
updated each year. Your company will receive a nameplate for each year
it has been in good standing with the association along with nameplates
for each subsequent year it continues to maintain its good standing. Click here
to purchase a NORA Membership Plaque.Exclusive Use of the NORA Logo
NORA encourages member companies to use its logo for business purposes: including on business cards, statements, invoices, websites and more. This indicates to your existing and potential customers that your company is a leader in the industry and that you stay current on the latest issues affecting the industry.Public Relations Program
NORA exclusively sends member companies, media members and partner associations the latest news in the liquid recycling industry. Through its online news section at www.noranews.org, NORA News Alerts emails and the bi-weekly NORA eNews, NORA can alert all important parties of any positive news your company wants to share. Contact NORA to share your company news.Crisis Communications Advice
No one plans to have a disaster. However, having NORA as your public relations partner will greatly aid you in handling a crisis. After all, your company's image and reputation are irreplaceable assets. After the smoke clears, what will people think?
If you have a serious situation at one of your facilities, one of your first calls should be to NORA. NORA will help disseminate your information and handle appropriate media inquiries utilizing the information you provide. In addition, NORA will advise you on how to handle the situation.
This program -- only available to NORA members -- will help you "get in front of the story."Click here
to join NORA and receive all of these membership benefits and more!